Tuesday, May 27, 2014

AAPEX Exhibitor Webinar to Focus on Real-World Branding for Profit

MOKENA, Ill. – May 27, 2014 – The AAPEXedu Webinar Series will present, “Real-World Branding for Profit,” a free exhibitor webinar on Tuesday, June 10, at 4 p.m., EST. The webinar will show how branding is a strategic and tactical tool that can help businesses cut through the clutter in today’s world of “sameness” and commoditization of features and benefits. The 2014 Automotive Aftermarket Products Expo (AAPEX) is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3.

The webinar will focus on how good branding helps businesses communicate with customers in ways that matter to them and to their business. While most businesses fail to connect branding to actual results, participants in this webinar will learn how it can be done successfully.

The new, monthly AAPEXedu Webinar Series is designed to help ensure exhibitors grow their businesses and get the most out of their participation in the 2014 AAPEX. Additional exhibitor webinars will cover “Direct Response Marketing” (July), “Referral Marketing” (August), “Copywriting” (September) and “Boothmanship for AAPEX” (October).

Steve Miller, strategic marketing expert, is leading the new exhibitor webinars for AAPEX.

To register for “Real-World Branding for Profit” or to watch a previous webinar in the AAPEXedu Video Learning Library, visit: www.aapexshow.com/exhibitor/webinar.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX.


AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

Wednesday, May 14, 2014

AAPEX 2014 Opens Attendee Online Registration

One Badge for Two Events: AAPEX and the SEMA Show

MOKENA, Ill. – May 14, 2014 – Attendees interested in growing their business should register online now for the 2014 Automotive Aftermarket Products Expo (AAPEX) at: www.aapexshow.com/register. AAPEX is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3.

By registering, attendees will be able to attend to two global events – AAPEX and the SEMA Show – for one low price. The online registration fee is only $25 (U.S.) through Saturday, Oct. 18. The fee for AAPEX registration via fax or mail is $50 (U.S.) through Oct. 18, and $75 (U.S.) starting Sunday, Oct. 19 and onsite at the Sands Expo Center.

Attendees will receive their badge and badge holder in the mail if online registration is done no later than Sept. 17, 2014, for international registration and Oct. 18, 2014, for domestic registration. By having the AAPEX badge prior to the event, attendees will have everything they need to walk in and start doing business at AAPEX the minute the exhibit halls open on Nov. 4.

In addition to registering online, attendees are reminded to make their hotel accommodations for AAPEX as soon as possible as some Las Vegas hotels are already sold out. Hotel accommodations can be made online on the AAPEX website, www.aapexshow.com/housing, using Travel Planners, the only official housing vendor for AAPEX.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths, nearly 40 AAPEXedu sessions and 39,000 targeted buyers. Several programs and conferences will take place during this year’s event, including the all-new Service Professionals program, new Remanufacturing sessions and One-on-One meetings, a new Recruiting and Retaining Employees program and the AVI Technical Training Conference. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX.

AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.

Monday, May 12, 2014

Excitement Runs High for 2,400 Companies Participating in AAPEX Space Draw

MOKENA, Ill. – May 12, 2014 – As companies vied for the top spots in the Automotive Aftermarket Products Expo (AAPEX) Space Draw on Tuesday, April 29, Bar’s Products, Inc., Holly, Mich., was the “top draft pick” in this year’s draw. By following strict Space Draw procedures and getting the No. 1 spot, Bar’s Products will be the first company to select and confirm their booth location for the 2014 AAPEX. AAPEX is slated for Tuesday, Nov. 4 through Thursday, Nov. 6, at the Sands Expo Center in Las Vegas, Nev., with AAPEXedu sessions starting on Monday, Nov. 3. 

“We are so excited to be the first company pulled in the AAPEX 2014 booth spacing drawing!” says Shelly Gascoigne, sales and marketing coordinator for Bar’s Products, parent company of well-known performance chemical brands Rislone and Bar’s Leaks. “We loved having booth #3616 at AAPEX 2013 and are thrilled that being drawn first means that we can keep the same space to once again greet customers in this high-profile location right inside the main Sands Avenue entrance. We are looking forward to another successful year exhibiting at AAPEX. We have participated in the show for 58 years. It’s a wonderful opportunity to introduce new products and meet with customers from around the world."

More than 2,400 companies participated in the AAPEX Space Draw, representing 520,000 net square feet of exhibit space. AAPEX 2014 increased by approximately eight percent compared to 2013 as exhibitors reserved more space for this year’s event.

Based on the large number of companies participating in the Space Draw, the event’s specific sections are exceeding expectations for the 2014 AAPEX, including Tool & Equipment, Remanufacturing, Paint & Body, the International Heat Transfer Association (NARSA), the Automotive Warehouse Distributors Association (AWDA) and Auto International.

The Space Draw took place at the AAPEX Event Management office of WT Glasgow, Mokena, Ill., under the supervision of the auditing firm of CliftonLarsonAllen, LLP, Oak Brook, Ill.  

With the Space Draw complete, exhibitors are now in the process of selecting and confirming their booth location for the 2014 AAPEX. Exhibitors are given a date and time when AAPEX Event Management will call them to select their booth location. During the selection process, which began Tuesday, May 6, exhibitors have the opportunity to view an online floor plan that is updated in real-time.

In addition to reserving their booth space, exhibitors are reminded to make their hotel accommodations for AAPEX as soon as possible as some Las Vegas hotels are already sold out. Hotel accommodations can be made online on the AAPEX website, www.aapexshow.com/housing.

The 2014 AAPEX is expected to feature more than 2,400 exhibitors, 5,000 booths and 39,000 targeted buyers. More than 130,000 automotive aftermarket professionals from nearly 125 countries are projected to be in Las Vegas during AAPEX. To register, visit: www.aapexshow.com/register


AAPEX represents the $477 billion global aftermarket auto parts industry, and is jointly sponsored by the Auto Care Association and the Automotive Aftermarket Suppliers Association (AASA). For more information, please visit www.aapexshow.com or e-mail: info@aapexshow.com.